A mild fever might seem harmless—until it ends up as a one-star review.
As summer peaks, the entire tourism sector in Spain—hotels, travel agencies, DMCs, tour companies, and more—gears up for a flood of international visitors. But how many of these businesses are actually preparing for something even more common than a booking? A health issue.
And this won’t be just any summer. According to Frontur (INE), over 33.1 million international tourists visited Spain in the 2024 summer season. All signs suggest that 2025 will match or even surpass that figure, making it one of the most active years for tourism in the past decade.
Is your company ready to respond professionally when things don’t go as planned?
When a Tourist Gets Sick: Improvisation is Not a Plan
This isn’t a hypothetical situation. We’ve heard similar stories from hotels, agencies, and accommodations across Spain:
A foreign guest felt ill during the night. They had a fever and didn’t speak Spanish. The front desk staff tried to help—searched for a late-night pharmacy, called 112, even used Google Translate. In the end, no one really knew what to do. The guest felt abandoned, and the next day, left a one-star review.
And this isn’t an isolated case. What many call “unexpected incidents” are actually common parts of the travel experience. Minor illnesses, weather changes, digestive issues, accidental bumps—these are predictable situations. Yet many businesses still don’t know how to handle them properly.
The reality: poor medical handling can outweigh all your best intentions. Today, reviews on Google, Booking.com, or TripAdvisor aren’t just feedback—they’re future business decisions. A dissatisfied guest can damage your company’s digital reputation for months, drop your visibility, and scare off potential customers.
From Uncertainty to Solution: The Power of Taking Action
More and more tourism companies are realizing they can’t afford to handle health issues with guesswork. What used to be solved with a “we’ll figure it out” approach now demands professional, efficient, and compassionate responses.
A traveler’s experience is no longer defined just by a friendly staff or a comfortable room. It’s also defined by how well they feel cared for when something goes wrong. And in a world where online reviews directly impact reputation and revenue, health has become a strategic issue.
That’s why Wosler has developed partnerships tailored to the real needs of hotels, agencies, and tour operators. This isn’t just another add-on service—it’s a concrete solution to a frequent problem that often stays invisible until it happens.
Same situation, same need. But this time, the business is partnered with Wosler:
A guest reports a fever. Instead of panic, the hotel team (or agency, DMC, tour operator, etc.) knows what to do: they hand over a card with a QR code, also visible at the front desk or in the room. The traveler scans it, accesses our client portal from their phone, answers a few quick questions, and if needed, is connected in minutes with a bilingual medical professional.
Meanwhile, your team keeps doing what they do best. No wasted time, no risky decisions, no improvisation.
Often, this kind of care happens because the traveler was referred directly by our partners. Hotels, agencies, guides, and DMCs activate the protocol—Wosler takes care of the rest: guidance, support, medical care, and follow-up if needed.
The result is a completely different experience. One that not only avoids crises, but builds trust, improves service perception, and raises the bar for responsible tourism.
📌 “I had a fever during my stay, but the hotel was totally prepared. They connected me with a doctor in minutes. Excellent service.”
It’s not about avoiding the unexpected—it’s about being ready for it.
Why a Medical Protocol Matters in Tourism
Handling a medical issue without a professional tool puts your staff, your guests, and your brand at risk. Your team are not doctors. Asking them to make health decisions overburdens them, creates discomfort, and exposes your business.
And most importantly: a well-meaning mistake can lead to legal, reputational, and operational consequences.
Common Mistakes That Ruin the Guest Experience (And How to Avoid Them)
- No Defined Protocol
Every case is handled “as best as possible”, with no structure or backup. - Relying on Uncoordinated Third Parties
Pharmacies, friends, hospitals with no notice… total chaos. - Ignoring the Traveler’s Language
A mild symptom misunderstood can turn into a negative memory. - Wasting Staff Time and Energy
Receptionists playing doctor, guides canceling tours, disrupted operations.
A Solution Designed for Real-World Tourism: How Wosler Supports Your Guests
Wosler is a digital healthcare solution created specifically for tourism.
We’re not insurance. We’re not emergency services. We’re the fast, professional, human response your guests need when something goes wrong. We innovate and adapt to your operations so you can offer:
- Medical care in under 15 minutes.
- Bilingual doctors trained in tourism care.
- Access via QR or direct link—no app required.
- Affordable pay-per-use pricing—no fixed costs.
- Operational support and assistance for your team.
All the value of a doctor, without unnecessary travel. Full support, no guesswork.
Your Medical Plan for Summer Starts With One Message
This summer, there’s no room for improvisation. If your team isn’t sure what to do about a simple symptom, you don’t have a plan.📩 Contact our team. We’ll send you a ready-to-use protocol, tailored for hotels, agencies, and tourism companies looking to professionalize their service.
hello@wosler.es
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